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Juan A Martinez: Difference between revisions
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Clarification of verbiage
NickGausling (talk | contribs) (Added more information on the city council campaign and SOLO USA.) |
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Martinez's campaign ran on a shoestring budget with heavy grassroots volunteer support. It used many tactics that were considered unconventional, such as diamond-shaped signs, hand-written letters, conducting official sign placements and changes at highly-visible locations in the middle of the night, and the encouragement of supporters to request mail-in ballots. Pestana's professional background in data analytics was credited with playing a significant role in allowing the campaign to out-maneuver their opponents and leverage low expenditures for high impact. The campaign ultimately achieved a significantly lower expense per vote ratio than most other campaigns averaged throughout the state. <ref name=":2" /> <ref name=":1" /> <ref name=":4">Analysis from Doug Pestana (circa 2013)</ref> | Martinez's campaign ran on a shoestring budget with heavy grassroots volunteer support. It used many tactics that were considered unconventional, such as diamond-shaped signs, hand-written letters, conducting official sign placements and changes at highly-visible locations in the middle of the night, and the encouragement of supporters to request mail-in ballots. Pestana's professional background in data analytics was credited with playing a significant role in allowing the campaign to out-maneuver their opponents and leverage low expenditures for high impact. The campaign ultimately achieved a significantly lower expense per vote ratio than most other campaigns averaged throughout the state. <ref name=":2" /> <ref name=":1" /> <ref name=":4">Analysis from Doug Pestana (circa 2013)</ref> | ||
In the March non-partisan primary, Martinez received 17.92% and did not advance to the general election. Although he was a registered Republican, he is believed to have mostly drawn Democrat support away from Barron, thus preventing | In the March non-partisan primary, Martinez received 17.92% and did not advance to the general election. Although he was a registered Republican, he is believed to have mostly drawn Democrat support away from Barron, thus preventing Barron from claiming the 50%+ he needed for an automatic win in the primary. <ref name=":3" /> <ref name=":2" /> <ref name=":4" /> | ||
==Politics as Career (2013 - Present)== | ==Politics as Career (2013 - Present)== | ||