Historical Branding Elements: Difference between revisions
(Pasting messy notes here so I don't lose them) |
(Tinkering) |
||
| Line 1: | Line 1: | ||
===Dark Blue=== | |||
Dark Blue is the longest-serving constant element of Libertarian Party branding and goes all the way back to 1972 and our original press release.<BR /> | |||
Known specifications: | |||
{| {{nicetable}} | |||
| {{Colorblock | color=#201547}} || LNC 2006 || Possibly 2765C | |||
|- | |||
| {{Colorblock | color=#00205B}} || LPTexas 2013 || Pantone 281C | |||
|- | |||
| {{Colorblock | color={{288C}} }} || LPTexas 2015 || Pantone 288C | |||
|} | |||
<DIV style="background:{{288C}}; height:{{{height|1em}}}; width:{{{width|1em}}}; display:inline; display:inline-block"> </DIV> | |||
Gold | ===Gold=== | ||
Known specifications: | Known specifications: | ||
LNC 2006 | {| {{nicetable}} | ||
LNC 2015 | | {{Colorblock | color=#CFB023}} || LNC 2006 || Possibly 7752C | ||
|- | |||
| {{Colorblock | color=#FFB81C}} || LPTexas 2013 || Pantone 1235C | |||
|- | |||
| {{Colorblock | color=#F2CD00}} || LPTexas 2015 || Pantone 7405C | |||
|- | |||
| {{Colorblock | color={{109C}} }} || LNC 2015 || Pantone 109C | |||
|- | |||
|} | |||
Green: | Green: | ||
Revision as of 15:14, 1 August 2018
Dark Blue
Dark Blue is the longest-serving constant element of Libertarian Party branding and goes all the way back to 1972 and our original press release.
Known specifications:
| LNC 2006 | Possibly 2765C | |
| LPTexas 2013 | Pantone 281C | |
| LPTexas 2015 | Pantone 288C |
Gold
Known specifications:
| LNC 2006 | Possibly 7752C | |
| LPTexas 2013 | Pantone 1235C | |
| LPTexas 2015 | Pantone 7405C | |
| LNC 2015 | Pantone 109C |
Green: Known specifications: Ed Clark for President: Possibly 347C
Violet Known specifications: LPNevada: 255C
Cerulean First used in mid-to-late 2015 Known specifications: LPTexas 2015: 640C
Gray First used in Late 2015 Known specifications: LNC 2015 (backgrounds): Cool Gray 9C LNC 2015 (text): Cool Gray 11C
--
Microgramma/Eurostile
(link to Libertygramma preview 3)
First used: Early 1972
Known specification:
LNC 1972
Unidentified
First used: before 1996
Known specification
LNC circa 1990s
Frutiger
(no free version)
First used: 2013?
Known specification:
LPTexas 2013
Minion (no free version) First used: 2013? Known specification: LPTexas 2013
Segoe UI/WeblySleek UI First Used: Mid-to-late 2015 Known specification: LPTexas 2015
Roboto (2014) First used: Late 2015 Known specification: LNC 2015 Note: specification doesn't specify which of two typefaces with the same name. There is also a Roboto (2012) by the same designer that is not the same typeface but also freqently appears in LNC-produced materials.
Journal First used: Late 2015? Known specification: LNC 2015
Intermittently used typefaces
These typefaces may or may not have ever been part of formal or infor0marl branding standards, but appear repeatedly in actual use.
Helvetica
Serpentine Radical Caucus, 1970s? NJ Newsletter circa 1980? Signs of Texas Liberty PAC 2006-2014
Futura
LPTexas signs 2006